#WeSeeAnAthlete

 

#WeSeeAnAthlete is a social media campaign launched in November 2018 by SNTV, the world’s leading sports news video agency.

Sitting at the core of SNTV’s values – coverage of sport in depth and breadth – the campaign called for seeing a great sport moment for what it is, whether we see a female or male athlete, #WeSeeAnAthlete.

Punctuated with the motto: “We see a hero, we see an inspiration, we see talent, we see an athlete”, the #WeSeeAnAthlete campaign featured some of the most popular sports figures in history from Billie Jean King and Serena Williams to Jessica Ennis-Hill, as well as some lesser-known ones like F1 Saudi driver Aseel Al-Hamad.

We see a hero, we see an inspiration, we see talent,
we see an athlete.

The campaign aimed to raise awareness to the fact that women’s sport currently only account for  7% of total sports coverage, and called for increased exposure across the media and brand sponsorship.

SNTV believes strongly in the future of women in sport, increasing its coverage of female athletes and competitions by 70% the past few years.

As a global sports news video partner, SNTV covers the WTA, LPGA, UEFA Women’s Champions League, ICC Women’s World Cup, FIFA Women’s World Cup, World Women’s Handball Championship, Badminton Asia Championships and many more.

SNTV is the only agency consistently and reliably covering great sport across both male and female events.

 

Client

SNTV

Credits

Head of social media, Campaign strategist, Producer/editor, Video editor